In Greek mythology, the Moirai - or Three Fates - were responsible for spinning, measuring and cutting the thread of life, ensuring all beings lived out their destiny as it was told.
Clotho spun the thread of life, Lachesis measured that thread, and Atropos controlled the end course.
We mimic those foundational stages, bringing clarity and intention to commercial strategy.
The focus is helping businesses create what’s next by guiding them through the full arc of their journey so they too can reach their destiny.
Moirai Foundation
Solutions
-
Spin - Uncover the thread worth pulling
This is the root of what you’re building. Not just what is it, but why it matters and where it can go. We clarify your core offering, define your value, and isolate the true opportunity.
- Sharpen core idea or product
- Understand what sets you apart
- Identify what’s working (and not)
- Align on a compelling direction
-
Measure - Designing the shape
We turn your direction into strategy. We map the plan - how you grow, retain, and win. We architect the commercial model, define your positioning, and get tactical on traction.
- Build your revenue model
- Design go-to-market approach
- Refine your story for ICP
- Focus your resources on high-leverage activities
-
Cut - Choosing the outcomes and moving with intent
Every business is headed somewhere. We help get clear on where, and how to get there cleanly. Whether it’s for scale, raising capital, or mapping an exit, this phase aligns your strategy with your endgame
- Define long term goals
- Prioritize decisions that matter
- Build execution roadmaps and milestones
- Navigate moments of hight stakes and uncertainty